The initial sketches for Samzara were done in 2018, experimenting with mixing up elements and principles of various type classifications. The final letters are based on a classic Slab Serif design, translating overall shapes and thick bracketed serifs into a digital Antiqua language. Unlike most other serif typefaces, Samzara's endings have the same line thickness as the thin lines of the letters, creating new and sometimes akward letter shapes.

To further accentuate the striking serifs, the upright Roman is supported by a stubborn Italic: Slanted at an unusual strong angle of 21°, the vertical serifs won't tilt at all. You can also see this stubborness beeing applied to various symbols and accents.

Samzara is a classic display typeface and therefore best used big: for headlines and quotes in editorials, for huge posters and identities. Combine it with a bold Grotesque or an extended Sans for maximum Impact!